In Jerry Acuff’s “Selling Excellence by Thinking Like a Customer,” learn essential fundamentals of selling, from goal setting and planning to building the Relationship Edge®. Dive into the Big 8 aspects, including opening calls, asking questions, telling product stories, handling objections, and closing for commitment. Gain insights into thinking like a customer throughout the sales process. The course culminates with practical role plays, solidifying the skills needed for selling excellence
Jerry Acuff – Selling Excellence by Thinking Like a Customer
What’s Included:
- Essential Fundamentals
- What Is Selling?
- Thinking Like a Customer
- Introduction to the Big 8
- Big 8: Goal Setting
- The Big 8: Planning
- Big 8: Relationship Edge®
- The Big 8: Opening the Call
- Big 8: Asking Questions
- Big 8: Telling the Product Story
- Big 8: Handling Objections & Customer Feedback
- Big 8: Closing for Commitment
- Putting it All Together with Role Plays
- Conclusion: Final Words on Selling Excellence
