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Ben Robinson – The Bookkeeper Launch

Ben Robinson – The Bookkeeper Launch is a comprehensive online course that teaches how to start and run a successful virtual bookkeeping business. Through step-by-step training, resources, community support, and coaching, it provides a proven system to build location independence and income with bookkeeping. The course has helped thousands transition into self-employment.

Summary and Review of Ben Robinson’s Bookkeeper Launch Course


Bookkeeper Launch is an online course created by Ben Robinson that teaches people how to start and run a successful virtual bookkeeping business. The course provides a step-by-step system that covers the essential skills, systems, and marketing strategies needed to attract clients and build a profitable bookkeeping company.

What You Get

The course includes several components:

  • Bookkeeper Launch Pro: The core training program that teaches the entire system for building a virtual bookkeeping business. This is the heart of the course.
  • Resource Libraries: Comprehensive guides, templates, worksheets, and checklists that supplement the training. These resources help implement the tactics taught in the course.
  • Bonus #1 – Hacks and Facts: Recordings revealing shortcuts, tips, and potential pitfalls discovered by successful students.
  • Bonus #2 – Profit Maximizers: Training on additional high-value services to offer clients and increase profits.

Bookkeeper Launch Explained

Bookkeeper Launch provides a proven blueprint for starting a 100% virtual bookkeeping company from the ground up. The system incorporates three key components:

  • 21st Century Bookkeeping Skills: Training to learn the most up-to-date bookkeeping and accounting practices used in the digital age.
  • Efficient Systems: Step-by-step methods to streamline operations and deliver consistent, high-quality work.
  • Marketing Tactics: Specific techniques to attract ideal clients and build a steady stream of new business.

The course is designed for people who want the freedom and flexibility to work for themselves on their own schedule. Over 11,000 students have used Bookkeeper Launch to build successful virtual bookkeeping businesses.

The training is supplemented by access to a private community of bookkeepers. This allows students to connect and get support from others following the same path.

Course Options

Bookkeeper Launch is available in three packages:

  • Bookkeeper Launch Pro: The core training program and community access.
  • Bookkeeper Launch Premier: Includes everything in Pro plus weekly group coaching calls. This provides guidance on implementing the tactics taught in the course.
  • Bookkeeper Launch Team: Has all the features of Premier and also adds:
    • A done-for-you marketing program
    • Systems and staff to handle operations
    • Access to an elite mastermind community
    • Licensing for two team members

Detailed Review

Overall, Bookkeeper Launch provides an excellent framework for building a profitable virtual bookkeeping business. Here is an in-depth review of the key components of the course:

Training Content

The core training consists of 7 modules focused on the key aspects of running a bookkeeping company:

Module 1 – Build Your Foundation

  • Mindset, vision, and goals for your business
  • Legal entity structure and accounting setup
  • Bookkeeping software and tools

Module 2 – Dial in Your Systems

  • Streamlined onboarding process
  • Efficient methods for core bookkeeping tasks
  • Leveraging checklists and SOPs
  • Using project management systems

Module 3 – Master Client Acquisition

  • Identifying your ideal client
  • Crafting a compelling brand and offerings
  • Driving traffic with a lead magnet
  • Following up with prospects
  • Closing deals through sales conversations

Module 4 – Wow New Clients

  • Onboarding clients smoothly
  • Implementing the initial setup
  • Performing monthly tasks accurately and on time
  • Ongoing communication habits

Module 5 – Become a Trusted Advisor

  • Moving beyond bookkeeping into advisory services
  • Providing tax planning, budgeting, and other value-added services
  • Becoming an indispensable partner

Module 6 – Scale Your Business

  • Systematizing operations
  • Building a team
  • Improving productivity through automation
  • Maintaining quality control

Module 7 – Accelerate Growth

  • Leveraging partnerships and referrals
  • Creating passive income streams like info products
  • Generating more profits from existing clients
  • Selling or exiting the business

The course content is very thorough and action-oriented. Each module includes clear explanations, step-by-step instructions, templates, real-world examples, and summaries of key takeaways.

Bonus Content

The bonuses provide additional useful training:

  • Hacks and Facts: The recordings offer practical tips and advice from successful students. This helps avoid common mistakes.
  • Profit Maximizers: Ideas for supplementary services to increase revenue per client. This bonus focuses on profit optimization.

Both bonuses deliver concrete suggestions to boost results when applying the course teachings.

Community Forum

All course packages include access to the private online community. Key features:

  • Discussion Forums: Ability to interact with other students, ask questions, and give/receive feedback.
  • Library of Resources: Extra templates, videos, and other assets shared by members.
  • Virtual Meetups: Option to join group video calls to connect live.
  • Member Directory: Searchable list to find and connect with other students.

The community forum is extremely helpful for collaborating with like-minded bookkeepers following the same system. It provides support, accountability, and extra resources beyond the core training.

Coaching & Masterminds

For students who want more personal guidance, the Premier and Team packages include:

  • Weekly Coaching Calls: The chance to get live coaching and ask questions about the material and your business. This helps overcome obstacles and stay on track.
  • Elite Masterminds: For Team members, access to an exclusive mastermind group of top-earning students. This is for next-level advice to scale the business.

The coaching and mastermind components provide high-touch mentorship for applying the course teachings.


  • Complete system covers all aspects of starting a virtual bookkeeping company
  • Step-by-step training modules with concise lessons
  • Down-to-earth teaching style easy to follow
  • Built-in community for peer support and collaboration
  • Coaching/mastermind options for personalized guidance
  • Helped thousands build successful bookkeeping businesses


  • Upfront time investment needed to go through training
  • Requires self-discipline to stick with implementation
  • Not tailored specifically to different local regulations
  • Group coaching times may not work for all schedules
  • High price point, but offers payment plans


Bookkeeper Launch delivers a proven framework for building a profitable virtual bookkeeping business. Through comprehensive training, resources, and community, it provides an actionable roadmap for creating location independence and income. While requiring dedication and consistent effort, thousands of students have used these principles to successfully transition into self-employment. Overall, Bookkeeper Launch is a well-designed program for launching a thriving bookkeeping career online.

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Ben Robinson – The Bookkeeper Launch

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